The reverse side of the photograph, mounted on heavy card stock, provides printed detail about the South Cheyenne Canon, famed for its natural beauty and sites of historical interest. The Seven Falls Photo & Curio Co. was responsible for this photograph, which was “taken at the foot of the famous Seven Falls.” It was possible to order duplicates by referencing the number shown on the photograph. (The number on the mat came only recently.) Given the number 716, it seems that plenty of these souvenir photographs must exist; I spotted several on eBay and on The Henry Ford Online Collection.
Did the men ride to the Falls on the burros? As of 1911, there was, in fact, a Cheyenne Burro & Carriage Co. in operation,2 so if they weren’t part of the package when the men paid for their photograph, they may have opted to rent the burros independently to ease their exploration of the area – or just for fun. The same may go for their sombreros!